Digital Analytics is thriving in Australia, and the team here at Digital Balance love to jump at any opportunity to meet like-minded data geeks who like to call analytics home. We were lucky enough to catch up with Moe Kiss for a chat about all things analytics, gush over our favourite new platforms, and swap tag management horror stories.
Your data can give you really interesting and useful facts about your brand, but there are a few things you need to do to get there.
Post-implementation is a crucial time for businesses to adopt regular maintenance and training. Find out how to get the most out of your analytics platform and your web analytics team by focusing on these key factors.
Do you get the feeling your web analyst is missing the point? Rather than paying ridiculous amounts of money to an agency (for a report you’ll never read) help them navigate those deep dives into data with these tips and gain the insights you want.