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Tag Archives: tag management

Setting up Google Universal Analytics User ID tracking with Adobe Dynamic Tag Management (DTM).

Find out how the unique user ID feature of Universal Analytics will allow you to analyse the visitors to your site across multiple browsers and devices.

Debugging JavaScript with DTM in 3 steps.

You know Adobe’s DTM is a powerful platform, but are you getting the most out from it? Here’s 3 easy to implement Javascript solutions will give you the control you’re looking for.

Setting up Google Analytics Enhanced Link Tracking within Dynamic Tag Management (DTM)

Enhanced link tracking in Google Analytics has a number of benefits including providing unique data when you have multiple links with the same destination. Find out how to activate it in DTM.

Learning the potential of direct call rules within Adobe DTM (Dynamic Tag Management)

Once you get your head around direct call rules it will open up a whole new world. We take you through the steps to set up your own direct call rules in your implementation.

Measuring visitors across multiple domains in SiteCatalyst.

If you’re trying to measure visitors across multiple domains, you’ll be aware that it’s a bit of a challenge. But with the latest Analytics code you’ll be really happy to hear it is possible.