One of the big problems with single page microsites is that traditional measures, such as bounce rates, engagement time, scrolling etc, all go out the window because there is no "second page" activity by the user. Take, for example, a recent press-release microsite that we did at Murdoch University. The press release is about snake bites and what owners can do to protect their pets. There's a bunch of information on the page, including an infographic, downloadable files, images, and other stuff. The problem is, as the user interacts with the page content, they don't actually move from page to page – which represented quite a challenge in the way it's measured. Read on to find out how we got total visibility on interactions and engagement, including time on page, for a single page site.