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Put your data to work

Category Archives for: "Data and analytics"

Ebiquity Acquires Digital Balance

It is with great pleasure I announce our most exciting venture to date; the acquisition of Digital Balance by Ebiquity – a leading independent marketing and media analytics consultancy. Ebiquity is a great fit and giant step forward for our business. We share very similar values around agility, independence, honesty and being straight-forward. We’re looking forward to having access to Ebiquity’s core services, and leverage some of the expertise and networks that they bring to the table.


We’re Data Studio Certified! Plus A Gift For You

As part of our Google Analytics Certified Partner (GACP) status, we’ve officially added a Data Studio feather to our digital services cap! To celebrate and share a little of our excitement, we’ve made a DB Freebie for you to enjoy.


5 Tips for Thriving as a Woman in Analytics, with Moe Kiss

We have a wonderfully balanced team here at Digital Balance, but data analytics (and especially its trendy cousin data science) continues to be a predominantly male dominated field. We know diverse teams breed innovative and creative solutions, so what can we do to encourage more women into this field? In our recent catch up (click here to read), Moe Kiss gave us 5 tips for women forging a career in analytics.


How Australian retailers are tackling the data and analytics space – An interview with Moe Kiss from The Iconic

Digital Analytics is thriving in Australia, and the team here at Digital Balance love to jump at any opportunity to meet like-minded data geeks who like to call analytics home. We were lucky enough to catch up with Moe Kiss for a chat about all things analytics, gush over our favourite new platforms, and swap tag management horror stories.


Announcing our Google Analytics 360 partnership

We’ve been working hard over the last few months and we’re excited to announce that we’re now officially a Google Analytics 360 partner. As an authorised Google Analytics Certified Partner (GACP) we’ve been endorsed by Google, as one of a few companies in Australia able to provide expertise across both their standard and premium solutions.