We’ve been working hard over the last few months and we’re excited to announce that we’re now officially a Google Analytics 360 partner. As an authorised Google Analytics Certified Partner (GACP) we’ve been endorsed by Google, as one of a few companies in Australia able to provide expertise across both their standard and premium solutions.
Over the past five years, Australians have kept a keen eye on the property market and watched construction boom, interest rates fall, and investors clamour to get a piece of the pie.
For many, these trends symbolise a vanishing dream of home ownership; perhaps due to the prioritisation of smashed avocado, or perhaps a combination of tax benefits and abundance of credit that have disproportionately benefitted investors over first home buyers who don’t have access to Bank of Mum and Dad. Who knows!
One of the fundamentals of setting up Page Load rules within Adobe DTM is specifying the required conditions for the rule to trigger. The most common way to do this is via the Path condition, however there are a few catch yas that you should be mindful of when setting up these Page Load rules to ensure your rule correctly fires on all instances that page is loaded, but first here’s a quick 101 on the Page Path condition options.