You’ve put all the hard work into collecting the data and crafting a beautiful story with it but has anyone seen it yet? Get seen, get heard, get understood. Here’s how.
Enhanced link tracking in Google Analytics has a number of benefits including providing unique data when you have multiple links with the same destination. Find out how to activate it in DTM.
Organisations often don’t know what they want from digital, as one of the digital team you’ve got a couple of choices on how to deal with this.
Don’t let the social media crowd swallow you up, stand up and be noticed. Developing your brand personality allows you to send a clear message to your audience about who you are.